Drivers often pull into a parking spot nose-in out of convenience, even when it goes against company policy. When it’s time to exit, reversing into cross-traffic, pedestrians, or tight aisles increases risk — especially in dark or busy lots. These everyday maneuvers can cause avoidable, low-speed collisions — not to mention downtime and claims. In fact, 9% of pedestrian deaths in parking lots result from backup incidents.
To give you better visibility into unsafe instances like these, we’re launching AI-powered Forward Parking Detection. This new feature helps you enforce safer parking and reduce backing collisions.
Get notified when drivers reverse out of a parking spot
Beginning in mid-December, Motive will alert managers whenever a vehicle’s first movement is in reverse after being parked nose-in. Managers will see a Forward Parking safety event in the Motive Dashboard and Fleet App, giving them the video and context needed to understand what happened and coach drivers to park in reverse.
Drivers get the same visibility in their Driver App, allowing them to self-coach and proactively make safer decisions.
A simple way to reduce parking risks
Reversing out of a parking spot is challenging for several reasons:
- Limited rear visibility due to other parked cars and blind spots
- Cross-traffic moving through the aisle
- Pedestrians or cyclists who pass behind the vehicle without warning
- Low light, glare, or weather that reduces visibility
- Tight parking spaces that increase the chance of scrapes
- Inattention or rushing, turning a simple maneuver into a preventable claim
AI-powered Forward Parking Detection gives you the visibility to coach early and reinforce safer parking habits across your operation.
Build safer parking habits across your fleet
Parking lot collisions may happen at low speed, but repairs, downtime, and claims add up fast. With AI-powered Forward Parking Detection, you can coach proactively before costs escalate, protecting people, assets, and brand reputation.
This launch adds to Motive’s growing set of AI-powered safety features, including:
- Lane Swerving Detection to catch early signs of fatigue and distraction
- Smoking Detection to reduce in-cab distractions and enforce no-smoking policies
- Unsafe Parking Detection to address high-speed shoulder risks
Together, these capabilities help reduce risk, prevent collisions, and strengthen safety culture.
Take a tour of the Motive AI Dashcam and Driver Safety solution today to see how you can help your fleet stay ahead of risk.
