Winter has settled over the Great Lakes, with lake-effect snow creating treacherous conditions. Snow and ice make every mile more unpredictable, putting fleet safety and efficiency to the test. For fleet managers, this season demands a careful balance of preparation and quick decision-making to stay ahead of risks. Motive’s AI-powered tools offer the capabilities fleets need to face winter’s toughest challenges head-on. Here’s how Motive can keep your drivers safer and operations running smoothly.

Leveraging Motive to combat weather and operational disruption

  • Real-Time Weather Overlays. In the Motive Dashboard, Fleet View provides real-time weather updates and overlays.  Dispatchers can use the dashboard to track weather patterns, quickly reroute drivers, and keep them out of harm’s way. As you prepare for the unpredictability of winter storms, protecting drivers should be a top priority. By monitoring weather conditions directly from the Motive Dashboard, fleets can make smart, data-driven decisions to keep drivers safe and minimize delays.

  • RapidSOS for First Responder Support. Should drivers become incapacitated in a crash, Motive’s integration with RapidSOS ensures immediate action, pinpointing the driver’s precise location. As its name implies, our First Responder feature contacts emergency services automatically, so they can arrive at the scene promptly, potentially saving lives. 

    Fleet managers are also automatically alerted to accidents, so they can mitigate further risk and exposure to claims. 
  • Fuel Optimization and Route Planning. As winter brings harsh driving conditions and higher fuel consumption, Motive provides data that helps you reduce fuel costs. With the Motive Card, you can save on fuel, maintenance, and more at more than 25,000 partner locations across North America.
  • Greater Visibility and Performance through Dash Cams, Coaching, and Incentives. Motive’s dual-facing AI Dashcams provide the visibility fleet managers need to protect their drivers and their business. Managers can use dash cam footage to coach drivers, help them improve, and celebrate safe behavior. Coaching helps fleets create a culture of recognition, showing drivers that safe driving matters, especially during challenging seasons.
  • Maintenance Tracking and Winterization Preparation. Winter preparation isn’t just about visibility and routing. Vehicle maintenance is critical for drivers and those sharing the road. Motive’s maintenance tracking system helps fleets stay on top of critical tasks like winterization. Whether it’s tracking tire condition, battery health, or antifreeze levels, Motive allows managers to automate maintenance schedules, reducing the risk of breakdowns when it matters most. Through real-time diagnostics, Motive alerts managers to critical issues before these problems lead to a breakdown.
  • Cargo Theft Prevention with Engine Immobilizers. As holiday demand spikes, so does the risk of cargo theft, particularly of high-value retail goods. Motive’s Engine Immobilizer helps protect against theft by allowing fleet managers to remotely disable vehicles in the face of unauthorized access. Combined with Motive’s GPS tracking and AI Omnicam, this feature ensures that fleet assets are secure, even during high-theft periods like the holiday season.
  • Emergency Kits, Traction Aids, and Driver Safety. Winter driving  is ultimately about preparedness. Fleets should ensure that every truck is equipped with emergency kits, chains, which include blankets, food, water, batteries, and tools like kitty litter for traction in icy conditions. Motive’s real-time data and driver safety coaching make it easier to educate drivers on winter-specific challenges and ensure they’re ready for anything the road throws at them. Motive’s DVIR allows you to modify the DVIR to aid things like Emergency kits to the pre and post trip inspection checklist.

Building resilience with Motive

Fleets that leverage Motive technology can turn weather-related disruptions into opportunities for resilience and success. By using Motive features such as real-time tracking, fuel savings, and engine immobilization, fleets can maintain higher service levels, support drivers, and protect cargo, even during extreme weather conditions and the busiest of seasons.

Navigate peak season with Motive

Stay ahead of the game with key trends and predictions in our Holiday Outlook Report. With unpredictable weather, rising demands, and evolving trends on the rise, you don’t have to be caught off-guard.