Fleet operations are at a crossroads. Disparate systems, rising costs, and communication breakdowns are holding businesses back from achieving their full potential. All-in-one platforms like the Motive Integrated Operations Platform address these challenges so that transportation businesses can operate better. Here’s a detailed look at how these platforms improve visibility, production, and results.

Challenges facing fleet operators

Fleet managers often struggle with incomplete, outdated, or inaccessible information. Such roadblocks can lead to inefficiency, delays, and reputational damage. Gaps in communication and a lack of visibility have a tendency to disrupt operations.

One common issue involves tracking heavy equipment. Equipment managers face delays when assets such as bulldozers or trailers are misplaced or need to be retrieved from job sites. 

It can take hours, days, or weeks to physically move and track down equipment. Yard hunts can take forever and create huge administrative burdens. The lack of communication about where equipment was left and where it needs to go can have a huge impact on operations and hinder productive use of the equipment.

— Robert Higdon, Director of Product at Motive

To run their operations, commercial fleets depend on multiple systems. But because many systems aren’t integrated, they’re unable to communicate with each other, opening the door to problems like these:

  • Inefficiency: Teams waste hours managing systems that aren’t connected to one another, resulting in slower production and higher costs.
  • Data overload: With too much data coming from disparate systems, managers have a hard time deciding which information they can trust, slowing down production.
  • More expense: Untracked fuel use, missed maintenance, and high insurance premiums cut into profitability.
  • Broken communication: Miscommunication about equipment location can disrupt workflows, delay projects, and slow production – sometimes for weeks or months. 

The Motive solution

The Motive Integrated Operations Platform tackles pain points head-on by centralizing data, automating workflows, and streamlining communication. Here’s how the platform works:

  1. Real-Time Equipment Tracking
    Motive’s asset tracking features, like on-demand pings and geofence alerts, eliminate the guesswork in locating equipment. As a result, fleets are able to recover assets faster, improve asset utilization, and reduce downtime.
  2. Better Safety and Compliance
    Proactive safety measures lesson risk and cut costs. Motive provides real-time alerts for high-risk driving behaviors like cell phone use or close following, integrating compliance data with safety insights to streamline driver coaching.
  3. Streamlined Fuel Management
    Rising fuel costs are a top concern for commercial fleets. The Motive Card consolidates spend and location data, simplifying IFTA reporting and helping drivers find the best fuel prices through the Motive Missed Savings tool. An automated approach like this cuts costs and prevents unauthorized spending.

Discover the future of fleet operations

Struggling with inefficiency, communication gaps, or outdated processes?


See how the Motive Integrated Operations Platform transforms fleet management to save time and drive results.