Guides / Canadian ELD Mandate / 4. Motive solutions

4. Motive solutions

See the products and solutions that can help increase efficiency and improve safety across your fleet.

The all-in-one fleet management platform

Why Motive

Motive builds technology to improve the safety, productivity, and profitability of businesses that power the physical economy. The Motive Automated Operations Platform combines IoT hardware with AI-powered applications to automate vehicle and equipment tracking, driver safety, compliance, maintenance, spend management, and more. Motive serves more than 120,000 businesses and 1 million drivers across a wide range of industries, including trucking and logistics, construction, oil and gas, food and beverage, field service, agriculture, passenger transit, and delivery.

Motive combines an IoT platform with AI-powered applications to automate the management of physical operations.


Sitting atop our IoT platform are applications that automate vehicle and equipment tracking, driver safety, compliance, maintenance, spend management, and much more.

  • Tracking & Telematics
    • Real-time visibility into the location, utilization, and health of vehicles, equipment, and assets.
  • Driver Safety
    • Prevent accidents and exonerate drivers with the most accurate, fastest AI dash cam. Reduce insurance costs by improving unsafe driving habits through automated coaching.
  • Compliance
    • Optimize drive time, minimize violations, and improve CSA scores with automated compliance management.
  • Dispatch & Workflow
    • Organize, assign, and optimize for on-time deliveries with cloud-based dispatch management.
  • Maintenance
    • Reduce repair costs and keep your fleet on the road with Motive’s proactive fleet maintenance solution.
  • Sustainability
    • Benchmark fuel performance, discover opportunities for improvement, and lower fuel costs.
  • Spend Management
    • Use the zero-fee Motive Card to save on fuel, maintenance, and more. Know where every dollar goes with accurate spending information right in your Fleet Dashboard.

IoT Platform

At our core is an IoT platform that connects vehicles, equipment, and facilities and unlocks the data that makes automated operations possible.

  • Vehicle Gateway
  • Asset Gateways
  • AI Dashcam
  • Environmental Sensors

Customer stories

Discover why companies and drivers love the ROI that Motive delivers.

Groome Transportation’s safety team is 4x as efficient.

“Motive eliminates the void between the front line and corporate. We couldn’t proactively see what was happening on the road. Now, we can.”

Rob Carpenter, Director of Safety and Compliance, Groome Transportation

Simple tech improves compliance for Heritage-Crystal Clean.

“Motive transforms complicated things like compliance into something simple. We now have 25% fewer HOS violations and a 38% improvement in our CSA scores.”

Ryan Duffy, DOT Compliance and Safety Manager, Heritage-Crystal Clean

Expressway Logistics reduced its CSA score by 40%.

“Motive is so simple for our back office and drivers. It’s quicker, faster. It monitors everything for me. I spend half the time managing compliance than I used to, and we reduced our insurance costs by 25%.”

Ellen McDonald, Safety Director, Expressway Logistics

Now you’re ready to tackle the mandate with Motive, the leading fleet management platform. If you have any questions about Motive, give us a call at 415-466-8910 or request a tour. Start the transition now. Our 24/7 customer support team is always available to help you. Visit to learn more.