We’re excited to announce the publication of our 2024 Annual Impact Report. This year’s report reaffirms our commitment to our mission to build tools that empower the people who run physical operations to be safer, more productive, and more profitable, all while meeting our sustainability goals and impacting the world in positive ways. The report follows the framework of our 2023 report, focusing on key areas of improvement, new programs, and new products that empower us to achieve our mission as a team. 

In just the past several months, we’ve thoughtfully implemented new programs and solutions to drive positive impact, and we’re just getting started. 

Ideally, our impact report will inspire conversations and ideas that lead to greater innovation and progress. As always, we welcome feedback so that we can all continue improving together as a community, so please don’t hesitate to reach out.

Our 2024 report highlights:

  • How we collaborate with our customers and partners to build technology that improves not just their operations, but their lives
  • The impacts our products have on society as a whole, and on customer safety, productivity and profitability
  • Our commitment to developing leading-edge talent management programs to build a diverse, inclusive, and safe workplace where people can grow together and do their best work in support of our mission
  • A ~4% increase in women in leadership roles year-over-year
  • Our commitment to building community and investing in corporate social responsibility
  • How we ethically, responsibly, and sustainably manage our company
  • Our commitment to investing in climate action, including Carbon Neutrality for our Scope 1 & 2 emissions 
  • Our focus on increasing communication and dialogue with stakeholders to ensure we’re growing sustainably and responsibly.

For consistency, the report follows the same structure as our 2023 report, highlighting improvement and showing year-over-year progress. Our main areas of focus continue to be: 1) Product innovation to improve our customers’ safety and sustainability; 2) Talent attraction and retention; and 3) Ethical, responsible, and sustainable corporate governance.

Below is a preview of what’s in the report:

1) Product innovation to improve our customers’ safety and sustainability: Unlocking the potential of the people who run the physical economy

Our 2024 report focuses on our commitment to empathizing with our customers, treating them as our partners and striving to understand their daily problems and needs. We build communities with them and emphasize customer success to ensure we grow and win together. 

This section highlights Motive’s Physical Economy Outlook, the Annual ROI Report, and our first user conference, Vision 24: Motive Innovation Summit, which brought customers, partners, industry groups, and Motive employees together as a community to build, learn, and grow together. In refining our products in response to customer feedback, we can empower people to operate more safely and sustainably, allowing them to more easily meet their own goals.

For example, in the last year our team:

  • Launched new AI models at an accelerated rate, greatly increasing the number of events we detect and surface
  • Redesigned our safety platform to streamline visibility across teams and accelerate behavioral improvements to reduce accidents and improve efficiency
  • Released new products like the AI Omnicam to give our customers 360-degree visibility to improve safety and security 
  • Built a full suite of new features specifically tailored for our expansion into Mexico
  • Enhanced features for the Motive Card, making it easier to find savings, improve fuel economy, and detect and reduce fraud; and 
  • Upgraded our fuel and carbon emissions reporting, while enhancing customers’ ability to seamlessly integrate low-carbon technologies into their operations 

In this report, you’ll find customer stats and stories showing amazing results, like 80%+ reductions in accidents and safety events, 2000% ROI after installing our products, and 800 hours saved on IFTA filings with Motive Card.

2) Talent attraction and retention: Unlocking the potential of our team

At Motive, we recognize that people are the foundation of everything we do. We prioritize fostering a culture of belonging, inclusion, and safety to ensure our teammates can innovate and thrive. Our 2024 report showcases how our People Team is dedicated to building trust and breaking down barriers by implementing industry-leading employee dialogue processes, truly listening to our employees to ensure the best employee experience possible, supporting DEI initiatives, and providing comprehensive growth and development programs. By empowering people with the resources they need, we unlock our full potential and drive our mission forward.

3) Ethical, responsible, and sustainable corporate governance: Corporate social responsibility and environmental stewardship

Our 2024 report focuses on improvements we’ve made in our corporate sustainability governance, including new trainings and policies, increasing our board diversity, improving our data governance, investing in climate action and supply chain sustainability, and revitalizing our corporate social responsibility and volunteering programs. We are dedicated to building trust with all of our stakeholders and building a company with a strong foundation for responsible, sustainable growth.

Our commitment to sustainability

Our latest Impact Report is a significant milestone in our ongoing journey. We recognize that being responsible and sustainable enhances our operations, strengthens our business, and deepens our relationships with all of our stakeholders. We remain committed to measuring, managing, and improving our impact year over year.

I’m personally proud of the positive contributions we are making and look forward to further engaging with our communities as we continue to innovate for a better future. We invite you to join us in our mission. Read the report here, and please feel free to reach out to me personally.