{"id":92072,"date":"2025-05-20T17:13:40","date_gmt":"2025-05-20T17:13:40","guid":{"rendered":"https:\/\/gomotive.com\/products\/features\/driver-coaching\/"},"modified":"2026-06-11T00:49:46","modified_gmt":"2026-06-11T00:49:46","slug":"driver-coaching","status":"publish","type":"page","link":"https:\/\/gomotive.com\/en-gb\/products\/features\/driver-coaching\/","title":{"rendered":"Driver Coaching"},"content":{"rendered":"\n<style>\r\n.wp-block-liteberg-product-hardware-slider .wp-block-liteberg-line-card {\r\n  flex: 0 0 50% !important;\r\n  max-width: 50% !important;\r\n}\r\n\r\n@media (max-width: 767.98px) {\r\n  .wp-block-liteberg-product-hardware-slider .wp-block-liteberg-line-card {\r\n    flex: 0 0 100% !important;\r\n    max-width: 100% !important;\r\n  }\r\n}\r\n<\/style>\n\n\n\n<section class=\"wp-block-motive-section has-background\" style=\"background:linear-gradient(120deg,rgb(1,1,1) 51%,rgb(27,42,54) 100%);--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial;--desktop-margin-bottom:0;--desktop-margin-top:-64px;--tablet-margin-bottom:0;--tablet-margin-top:-64px;--mobile-margin-bottom:0;--mobile-margin-top:-64px;--z-index:1;has-parallex-effect:false\">\n<div class=\"wp-block-liteberg-two-column-hero-v1 default has-phoenix-transparent-background-color has-background\">\n<div class=\"wp-block-group content-wrapper container is-horizontal is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-5e5b46d1 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group content-col col-12 col-sm-5 is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\">\n<h1 class=\"wp-block-liteberg-advanced-text eyebrow-style hero-eyebrow\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">FLEET DRIVER COACHING<\/h1>\n\n\n\n<h2 class=\"wp-block-heading heading has-phoenix-white-color has-text-color\" id=\"h-scale-and-automate-driver-coaching\">Scale and automate driver coaching.<\/h2>\n\n\n\n<p class=\"paragraph\">Build an engaging safety culture with accurate AI, video reviews by Motive&#8217;s safety experts, and AI-generated coaching videos.<\/p>\n\n\n\n<div class=\"wp-block-group cta-group is-horizontal is-content-justification-flex-start is-layout-flex wp-block-group-is-layout-flex\">\n<span class=\"wp-block-motive-button gradient-btn has-anchor-link has-full-width-on-mobile cta-1\" gated-pdf-link=\"\"><a href=\"https:\/\/gomotive.com\/en-gb\/get-in-touch\/?id=get-started&#038;btname=Get+started\" type=\"link\" id=\"https:\/\/gomotive.com\/en-gb\/get-in-touch\/?id=get-started&amp;btname=Get+started\">Get started<\/a><\/span>\n\n\n\n<span class=\"wp-block-motive-button secondary-white-rounded has-anchor-link has-full-width-on-mobile cta-2\" gated-pdf-link=\"\"><a href=\"https:\/\/gomotive.com\/en-gb\/watch-demo\/motive-overview\/\" type=\"link\" id=\"https:\/\/gomotive.com\/en-gb\/watch-demo\/motive-overview\/\">Request demo<\/a><\/span>\n<\/div>\n\n\n\n<span class=\"wp-block-motive-button simple-white-btn has-wistia-popup-video video-cta\" gated-pdf-link=\"\" data-wistia-video-id=\"rebewp7sf2\">See how it works <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-phoenix-gray-3-color\">(30 sec) <\/mark><\/span>\n<\/div>\n\n\n\n<div class=\"wp-block-group form-media-col col-12 col-sm-6 is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-phoenix-blocks-media has-border-radius hero-media\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"810\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/driver_coaching_hero.webp?w=640\" alt=\"driver coaching for drowsiness detection\" class=\"wp-image-92079\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/driver_coaching_hero.webp 1148w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/driver_coaching_hero.webp?resize=300,237 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/driver_coaching_hero.webp?resize=768,607 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/driver_coaching_hero.webp?resize=1024,810 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-motive-section has-background\" style=\"background-color:#f9f9f9;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial;border:0px solid #000;--desktop-margin-bottom:-200px;--desktop-margin-top:-60px;--tablet-margin-bottom:-200px;--tablet-margin-top:-60px;--mobile-margin-bottom:-60px;--mobile-margin-top:-40px;--z-index:3;has-parallex-effect:false;--border-radius-top-left:40px;--border-radius-top-right:40px;--border-radius-bottom-left:40px;--border-radius-bottom-right:40px\">\n<div class=\"wp-block-liteberg-spacing-block custom-spacing\" style=\"min-height:40px;--md-section-height:40px;--sm-section-height:20px;--xs-section-height:20px\"><\/div>\n\n\n\n<div class=\"wp-block-liteberg-content-and-list container\">\n<div class=\"wp-block-group content-list-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group content-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-liteberg-advanced-text h3-style heading\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Support and reward safe driving with AI-powered coaching.<\/h3>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text body-style description\" style=\"max-width:560px;--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Lower risk and incident rates, provide drivers with real-time feedback and positive recognition, and build a culture of safety and trust.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group list-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text eyebrow-style eyebrow\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">KEY BENEFITS<\/p>\n\n\n\n<div class=\"wp-block-motive-list gradient-check-mark list\">\n<ul class=\"wp-block-list list\">\n<li>Prevent accidents, reduce risk, and cut costs.<\/li>\n\n\n\n<li>Save time on coaching with automation.<\/li>\n\n\n\n<li>Boost driver engagement and retention.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-steps-slider-module increased-height\"><div class=\"container\">\n<h2 class=\"wp-block-heading steps-module-heading\" id=\"h-how-automated-coaching-nbsp-works\">How automated coaching&nbsp;works.<\/h2>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text body-style steps-module-description\" style=\"--tabletTextAlignment:center;--mobileTextAlignment:center;--desktopTextAlignment:center\">Customise your workflow to support both manager-led and driver self-coaching. Reduce manual work while improving safety and driver trust.<\/p>\n\n\n\n<div class=\"wp-block-group steps-slider-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group swiper-container media-slider is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group steps-slider-swiper-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-phoenix-blocks-media has-border-radius steps-slider-swiper-slide swiper-slide\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"812\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/detects_unsafe_behaviour.webp?w=640\" alt=\"\" class=\"wp-image-92082\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/detects_unsafe_behaviour.webp 1342w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/detects_unsafe_behaviour.webp?resize=300,238 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/detects_unsafe_behaviour.webp?resize=768,609 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/detects_unsafe_behaviour.webp?resize=1024,812 1024w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/detects_unsafe_behaviour.webp?resize=1260,999 1260w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius steps-slider-swiper-slide swiper-slide\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"812\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/custom_safety_threshold.webp?w=640\" alt=\"\" class=\"wp-image-92169\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/custom_safety_threshold.webp 1342w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/custom_safety_threshold.webp?resize=300,238 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/custom_safety_threshold.webp?resize=768,609 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/custom_safety_threshold.webp?resize=1024,812 1024w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/custom_safety_threshold.webp?resize=1260,999 1260w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius steps-slider-swiper-slide swiper-slide\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"812\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/in_cab_alerts.webp?w=640\" alt=\"\" class=\"wp-image-92085\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/in_cab_alerts.webp 1342w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/in_cab_alerts.webp?resize=300,238 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/in_cab_alerts.webp?resize=768,609 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/in_cab_alerts.webp?resize=1024,812 1024w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/in_cab_alerts.webp?resize=1260,999 1260w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius steps-slider-swiper-slide swiper-slide\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"812\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/eve.webp?w=640\" alt=\"\" class=\"wp-image-92088\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/eve.webp 1342w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/eve.webp?resize=300,238 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/eve.webp?resize=768,609 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/eve.webp?resize=1024,812 1024w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/eve.webp?resize=1260,999 1260w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius steps-slider-swiper-slide swiper-slide\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"812\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_drivers_6c1ca7.webp?w=640\" alt=\"\" class=\"wp-image-92181\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_drivers_6c1ca7.webp 1342w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_drivers_6c1ca7.webp?resize=300,238 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_drivers_6c1ca7.webp?resize=768,609 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_drivers_6c1ca7.webp?resize=1024,812 1024w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_drivers_6c1ca7.webp?resize=1260,999 1260w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius steps-slider-swiper-slide swiper-slide\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"812\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_sessions.webp?w=640\" alt=\"\" class=\"wp-image-92173\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_sessions.webp 1342w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_sessions.webp?resize=300,238 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_sessions.webp?resize=768,609 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_sessions.webp?resize=1024,812 1024w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_sessions.webp?resize=1260,999 1260w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group swiper-container steps-slider is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group steps-slider-swiper-wrapper swiper-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group step steps-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group circle is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text body-style number\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">1<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-step-item\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">The Motive AI Dashcam detects an unsafe behaviour.<\/h6>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Motive detects 20+ safety events, including mobile phone use and unsafe lane change, with up to 99% accuracy.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group step steps-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group circle is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text body-style number\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">2<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-step-item\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">The behaviour exceeds your custom safety threshold.<\/h6>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">You choose which behaviours to detect and when to avoid video overload and unnecessary liability.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group step steps-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group circle is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text body-style number\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">3<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-step-item\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Your driver gets an in-cab alert.<\/h6>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Drivers can correct behaviours on the spot, without manager intervention. Plus, drivers can get immediate recognition for driving safely.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group step steps-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group circle is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text body-style number\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">4<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-step-item\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">EVE, Motive\u2019s Event Validation Engine, validates the safety event.<\/h6>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">EVE reviews the AI-flagged event to ensure drivers are never punished for false positives.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group step steps-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group circle is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text body-style number\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">5<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-step-item\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">AI Coach automatically coaches your&nbsp;driver.<\/h6>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Drivers get personalised, AI-generated feedback and can review their safety events in the Driver App.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group step steps-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group circle is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text body-style number\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">6<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-step-item\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Managers reinforce knowledge in Coaching Sessions.<\/h6>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Managers can quickly spot where to offer guidance, ensuring coaching is delivered exactly when and where it\u2019s most effective<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-liteberg-media-accordion light-mode media-col-6\">\n<div class=\"wp-block-group accordion-outer-wrapper container justify-content-between align-items-start is-horizontal is-nowrap is-layout-flex wp-container-core-group-is-layout-41b81202 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group accordion-items-column col-12 col-sm-5 is-vertical is-nowrap is-layout-flex wp-container-core-group-is-layout-fc43baa9 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-liteberg-advanced-text h3-style accordion-title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Features for improving safety on the&nbsp;road.<\/h3>\n\n\n\n<p class=\"accordion-description\">Support your drivers with consistent feedback, progress tracking, and regular training.<\/p>\n\n\n\n<div class=\"wp-block-group accordion is-vertical is-nowrap is-layout-flex wp-container-core-group-is-layout-fc43baa9 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group accordion-item active is-layout-flow wp-block-group-is-layout-flow\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style heading accordion-header\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">AI Coach for your Fleet<\/h6>\n\n\n\n<div class=\"wp-block-group accordion-body is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-phoenix-blocks-media has-border-radius mobile-accordion-image\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-popup-video\" data-wistia-video-id=\"onizz87kbi\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"892\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/ai_coach_for_your_fleet_8b0a85.webp?w=640\" alt=\"ai driver coaching screen\" class=\"wp-image-92094\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/ai_coach_for_your_fleet_8b0a85.webp 1148w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/ai_coach_for_your_fleet_8b0a85.webp?resize=300,261 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/ai_coach_for_your_fleet_8b0a85.webp?resize=768,669 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/ai_coach_for_your_fleet_8b0a85.webp?resize=1024,892 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"play-button\"><\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text has-small-font-size-style paragraph\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Automatically send drivers personalised, AI-generated coaching videos. Your customisable AI avatar highlights positive behaviours, key unsafe events, and how to improve.<\/p>\n\n\n\n<span class=\"wp-block-motive-button simple-black-btn mi-black-arrow-rounded has-anchor-link mi-arrow accordion-cta\" gated-pdf-link=\"\"><a href=\"https:\/\/gomotive.com\/en-gb\/blog\/introducing-motive-ai-coach\/\" type=\"link\" id=\"https:\/\/gomotive.com\/en-gb\/blog\/introducing-motive-ai-coach\/\">Learn more<\/a><\/span>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group accordion-item is-layout-flow wp-block-group-is-layout-flow\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style heading accordion-header\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Safety Score<\/h6>\n\n\n\n<div class=\"wp-block-group accordion-body is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-phoenix-blocks-media has-border-radius mobile-accordion-image\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"895\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/safety_score_4f9614.webp?w=640\" alt=\"\" class=\"wp-image-92100\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/safety_score_4f9614.webp 1144w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/safety_score_4f9614.webp?resize=300,262 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/safety_score_4f9614.webp?resize=768,671 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/safety_score_4f9614.webp?resize=1024,895 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text has-small-font-size-style paragraph\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Track driver risk over time, reward safe driving, and encourage friendly competition with a customisable Safety Score.<\/p>\n\n\n\n<span class=\"wp-block-motive-button simple-black-btn mi-black-arrow-rounded has-anchor-link mi-arrow accordion-cta\" gated-pdf-link=\"\"><a href=\"https:\/\/gomotive.com\/content-library\/guides\/safety-score-101\/\" type=\"link\" id=\"https:\/\/gomotive.com\/content-library\/guides\/safety-score-101\/\">Learn more<\/a><\/span>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group accordion-item is-layout-flow wp-block-group-is-layout-flow\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style heading accordion-header\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Targeted training videos<\/h6>\n\n\n\n<div class=\"wp-block-group accordion-body is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-phoenix-blocks-media has-border-radius mobile-accordion-image\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"892\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/targeted_training_20a85c.webp?w=640\" alt=\"driver safety training\" class=\"wp-image-92106\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/targeted_training_20a85c.webp 1148w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/targeted_training_20a85c.webp?resize=300,261 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/targeted_training_20a85c.webp?resize=768,669 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/targeted_training_20a85c.webp?resize=1024,892 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text has-small-font-size-style paragraph\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Reinforce learning and reduce future risk. Motive automatically assigns training videos to drivers who repeat unsafe behaviours.<\/p>\n\n\n\n<span class=\"wp-block-motive-button simple-black-btn mi-black-arrow-rounded has-anchor-link mi-arrow accordion-cta\" gated-pdf-link=\"\"><a href=\"https:\/\/gomotive.com\/blog\/new-automated-self-coaching\/\" type=\"link\" id=\"https:\/\/gomotive.com\/blog\/new-automated-self-coaching\/\">Learn more<\/a><\/span>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group accordion-item is-layout-flow wp-block-group-is-layout-flow\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style heading accordion-header\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Coaching reports<\/h6>\n\n\n\n<div class=\"wp-block-group accordion-body is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-phoenix-blocks-media has-border-radius mobile-accordion-image\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"892\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_reports_0b55c8.webp?w=640\" alt=\"fleet driver coaching performance reports\" class=\"wp-image-92112\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_reports_0b55c8.webp 1148w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_reports_0b55c8.webp?resize=300,261 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_reports_0b55c8.webp?resize=768,669 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_reports_0b55c8.webp?resize=1024,892 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text has-small-font-size-style paragraph\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Measure the effectiveness of coaching with reports on coachable behaviours, Safety Scores, and more.<\/p>\n\n\n\n<span class=\"wp-block-motive-button simple-black-btn mi-black-arrow-rounded mi-arrow accordion-cta d-none\" gated-pdf-link=\"\">Learn more<\/span>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group accordion-item is-layout-flow wp-block-group-is-layout-flow\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style heading accordion-header\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Fleet App<\/h6>\n\n\n\n<div class=\"wp-block-group accordion-body is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-phoenix-blocks-media has-border-radius mobile-accordion-image\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"892\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/fleet_app_a7e24c.webp?w=640\" alt=\"fleet app showing safety score\" class=\"wp-image-92118\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/fleet_app_a7e24c.webp 1148w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/fleet_app_a7e24c.webp?resize=300,261 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/fleet_app_a7e24c.webp?resize=768,669 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/fleet_app_a7e24c.webp?resize=1024,892 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text has-small-font-size-style paragraph\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Managers can review safety events, track Safety Scores, and take immediate action on their mobile device.<\/p>\n\n\n\n<span class=\"wp-block-motive-button simple-black-btn mi-black-arrow-rounded mi-arrow accordion-cta d-none\" gated-pdf-link=\"\">Learn more<\/span>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group accordion-media-column is-vertical is-nowrap is-layout-flex wp-container-core-group-is-layout-fc43baa9 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-phoenix-blocks-media has-border-radius desktop-accordion-image active\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-popup-video\" data-wistia-video-id=\"onizz87kbi\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"892\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/ai_coach_for_your_fleet.webp?w=640\" alt=\"ai driver coaching screen\" class=\"wp-image-92091\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/ai_coach_for_your_fleet.webp 1148w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/ai_coach_for_your_fleet.webp?resize=300,261 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/ai_coach_for_your_fleet.webp?resize=768,669 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/ai_coach_for_your_fleet.webp?resize=1024,892 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"play-button\"><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius desktop-accordion-image\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"895\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/safety_score.webp?w=640\" alt=\"motive driver safety score\" class=\"wp-image-92097\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/safety_score.webp 1144w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/safety_score.webp?resize=300,262 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/safety_score.webp?resize=768,671 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/safety_score.webp?resize=1024,895 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius desktop-accordion-image\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"892\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/targeted_training.webp?w=640\" alt=\"driver safety training\" class=\"wp-image-92103\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/targeted_training.webp 1148w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/targeted_training.webp?resize=300,261 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/targeted_training.webp?resize=768,669 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/targeted_training.webp?resize=1024,892 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius desktop-accordion-image\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"892\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_reports.webp?w=640\" alt=\"fleet driver coaching performance reports\" class=\"wp-image-92109\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_reports.webp 1148w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_reports.webp?resize=300,261 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_reports.webp?resize=768,669 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/coaching_reports.webp?resize=1024,892 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius desktop-accordion-image\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"892\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/fleet_app.webp?w=640\" alt=\"fleet app showing safety score\" class=\"wp-image-92115\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/fleet_app.webp 1148w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/fleet_app.webp?resize=300,261 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/fleet_app.webp?resize=768,669 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/fleet_app.webp?resize=1024,892 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block custom-spacing\" style=\"min-height:60px;--md-section-height:60px;--sm-section-height:40px;--xs-section-height:40px\"><\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-motive-section has-phoenix-black-background-color has-background\" style=\"--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial;border:0px solid #000;--desktop-margin-bottom:0;--desktop-margin-top:0;--tablet-margin-bottom:0;--tablet-margin-top:0;--mobile-margin-bottom:0;--mobile-margin-top:0;--z-index:1;has-parallex-effect:false;--border-radius-top-left:0;--border-radius-top-right:0;--border-radius-bottom-left:0;--border-radius-bottom-right:0\">\n<div class=\"wp-block-liteberg-product-hardware-slider has-mobile-and-tablet-video has-2-columns\">\n<div class=\"wp-block-group swiper-container tabs-slider container d-none is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group hardware-slider-swiper-wrapper is-horizontal is-layout-flex wp-block-group-is-layout-flex\">\n<p class=\"wp-block-liteberg-advanced-text p-style hardware-slider-swiper-slide slider-tab\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">AI Dashcam<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group swiper-container video-slider is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group hardware-slider-swiper-wrapper swiper-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group hardware-slider-swiper-slide video-slide swiper-slider is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-liteberg-video is-lazy-loading slide-video\"><video autoplay loop muted loading=\"lazy\" fetchpriority=\"low\" src=\"\" data-src=\"https:\/\/s1.k2labs.org\/wp-content\/uploads\/2026\/01\/AIDC.webm\" playsinline style=\"border-radius:0px\"><\/video><\/figure>\n\n\n\n<figure class=\"wp-block-liteberg-video is-lazy-loading slide-video tablet-mobile-video\"><video autoplay loop muted loading=\"lazy\" fetchpriority=\"low\" src=\"\" data-src=\"https:\/\/s1.k2labs.org\/wp-content\/uploads\/2026\/01\/AIDCMobile.webm\" playsinline style=\"border-radius:0px\"><\/video><\/figure>\n\n\n\n<div class=\"wp-block-group container content-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text p-style eyebrow\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">MOTIVE AI DASHCAM PLUS<\/p>\n\n\n\n<h2 class=\"wp-block-liteberg-advanced-text h2-style slide-title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Clear insights for more focused&nbsp;coaching.<\/h2>\n\n\n\n<span class=\"wp-block-motive-button secondary-white-rounded-small has-anchor-link has-full-width-on-mobile slide-cta\" gated-pdf-link=\"\"><a href=\"https:\/\/gomotive.com\/en-gb\/products\/dashcam\/\" type=\"link\" id=\"https:\/\/gomotive.com\/en-gb\/products\/dashcam\/\">Learn more<\/a><\/span>\n\n\n\n<div class=\"wp-block-group line-cards-wrapper col-12 is-horizontal is-layout-flex wp-block-group-is-layout-flex\">\n<div class=\"wp-block-liteberg-line-card\">\n<h3 class=\"wp-block-liteberg-advanced-text h3-style card-heading\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Qualcomm Dragonwing\u2122 processor.<\/h3>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style card-subtitle\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Detect more unsafe behaviours with greater accuracy, with 3X more processing power than other leading dash cams.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-line-card\">\n<h3 class=\"wp-block-liteberg-advanced-text h3-style card-heading custom-text-width\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">HD video. Zero blind spots<\/h3>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style card-subtitle\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Provides clear, full-context footage around the vehicle, making coaching more effective and actionable.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-motive-section has-background\" style=\"background-color:#f9f9f9;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial;border:0px solid #000;--desktop-margin-bottom:0;--desktop-margin-top:-60px;--tablet-margin-bottom:0;--tablet-margin-top:-60px;--mobile-margin-bottom:0;--mobile-margin-top:-40px;--z-index:3;has-parallex-effect:false;--border-radius-top-left:40px;--border-radius-top-right:40px;--border-radius-bottom-left:40px;--border-radius-bottom-right:40px\">\n<div class=\"wp-block-liteberg-spacing-block custom-spacing\" style=\"min-height:60px;--md-section-height:60px;--sm-section-height:40px;--xs-section-height:24px\"><\/div>\n\n\n\n<div class=\"wp-block-liteberg-media-and-top-tabs container is-media-on-left\">\n<h2 class=\"wp-block-heading media-tabs-heading\" id=\"h-create-efficient-and-cost-effective-coaching-workflows\">Create efficient and cost-effective coaching workflows.<\/h2>\n\n\n\n<div class=\"wp-block-group media-tabs is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group swiper-container tabs-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group tabs-slider-swiper-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text p-style tabs-slider-swiper-slide swiper-slide\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Safety Leaders<\/p>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style tabs-slider-swiper-slide swiper-slide\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Operations Leaders<\/p>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style tabs-slider-swiper-slide swiper-slide\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Finance Leaders<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group swiper-container content-slider is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group tabs-slider-swiper-wrapper swiper-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group tabs-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group content is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-liteberg-advanced-text h3-style heading\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Cultivate an engaging safety culture.<\/h3>\n\n\n\n<div class=\"wp-block-motive-list gradient-check-mark list\">\n<ul class=\"wp-block-list list\">\n<li>Spend 31% less time coaching and reviewing dash cam videos.<\/li>\n\n\n\n<li>Eliminate false positives. Focus on events that actually need coaching.<\/li>\n\n\n\n<li>Let drivers take charge of their own performance.<\/li>\n\n\n\n<li>Customize alerts and Safety Scores to focus on what your fleet needs the most.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group media is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-liteberg-image image\"><picture><img decoding=\"async\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/safety_leaders.webp\" alt=\"driver coaching for safety leaders\" loading=\"lazy\" fetchpriority=\"low\" width=\"1148\" height=\"680\"\/><\/picture><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group tabs-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group content is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-liteberg-advanced-text h3-style heading\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Support coaching with no effect on&nbsp;efficiency.<\/h3>\n\n\n\n<div class=\"wp-block-motive-list gradient-check-mark list\">\n<ul class=\"wp-block-list list\">\n<li>Automate workflows to scale safety \u2014 without adding headcount.<\/li>\n\n\n\n<li>Coach safety and compliance concerns in the same integrated session.<\/li>\n\n\n\n<li>Engage drivers with real-time, positive recognition and feedback.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group media is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-liteberg-image image\"><picture><img decoding=\"async\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/operations_leaders.webp\" alt=\"operations leaders support coaching\" loading=\"lazy\" fetchpriority=\"low\" width=\"1148\" height=\"680\"\/><\/picture><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group tabs-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group content is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-liteberg-advanced-text h3-style heading\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Lower accident-related costs.<\/h3>\n\n\n\n<div class=\"wp-block-motive-list gradient-check-mark list\">\n<ul class=\"wp-block-list list\">\n<li>Reduce company liability and potentially reduce insurance costs.<\/li>\n\n\n\n<li>Prove ROI with data-backed coaching insights.<\/li>\n\n\n\n<li>Automate coaching workflows to cut costs.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group media is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-liteberg-image image\"><picture><img decoding=\"async\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/06\/finance_leaders_f09c53.webp\" alt=\"finance leaders use coaching to reduce accident related costs\" loading=\"lazy\" fetchpriority=\"low\" width=\"1148\" height=\"680\"\/><\/picture><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block custom-spacing\" style=\"min-height:60px;--md-section-height:60px;--sm-section-height:40px;--xs-section-height:40px\"><\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-motive-section has-phoenix-gray-7-background-color has-background\" style=\"--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial;border:0px solid #000;--desktop-margin-bottom:0;--desktop-margin-top:-60px;--tablet-margin-bottom:0;--tablet-margin-top:-60px;--mobile-margin-bottom:0;--mobile-margin-top:-40px;--z-index:2;has-parallex-effect:false;--border-radius-top-left:0px;--border-radius-top-right:0px;--border-radius-bottom-left:40px;--border-radius-bottom-right:40px\">\n<div class=\"wp-block-liteberg-spacing-block custom-spacing\" style=\"min-height:160px;--md-section-height:160px;--sm-section-height:140px;--xs-section-height:140px\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading container\" id=\"h-frequently-asked-questions\">Frequently asked questions<\/h2>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-set faqs container\">\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h6 class=\"wp-block-heading heading\" id=\"h-how-does-in-cab-alert-coaching-work\">How does in-cab alert coaching work?<\/h6>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>Drivers can receive alerts while driving to correct issues immediately with the Motive AI Dashcam. With up to 99% accuracy, the Motive AI Dashcam detects more than 20 events and unsafe driving behaviours, including mobile phone usage, drowsiness, and close following. When an unsafe behaviour is detected by the AI Dashcam, the driver receives an audio or visual alert through the camera.<\/p>\n\n\n\n<p><br>Managers can easily customise their coaching setup to focus on the behaviours that matter most. Enable in-cab alerts to empower drivers to self-correct in real time, with only recurring issues shared to the Motive Dashboard for further support.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h6 class=\"wp-block-heading heading\" id=\"h-how-does-a-coaching-session-work\">How does a Coaching Session work?<\/h6>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p><br>Motive makes it easy to coach drivers virtually through the Motive Driver App. Managers can also coach in person or virtually using Coaching Sessions.&nbsp;<\/p>\n\n\n\n<p><br>Instead of coaching one safety event at a time, Motive\u2019s coaching workflow automatically identifies all drivers and behaviours that require attention. When you start a Coaching Session, you see a comprehensive view of your drivers&#8217; coachable events, unsafe driving patterns, and coaching history.&nbsp;<\/p>\n\n\n\n<p><br>Pro Tips clearly explain each behaviour, their associated risks, and ways to prevent them going forward. And with false positives removed by EVE, Motive\u2019s Event Validation Engine, you can push all safety events to the Driver App so drivers can self-coach.&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h6 class=\"wp-block-heading heading\" id=\"h-how-does-motive-identify-positive-driving\">How does Motive identify positive driving?<\/h6>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p><br>It\u2019s now easier than ever to recognise and reward your drivers for the smart and safe decisions they make on the road. Motive automatically identifies positive driving behaviours like safe distancing and alert driving:<\/p>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block xs-spacing\" style=\"min-height:initial;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Safe distancing<\/strong>: A driver slows down and&nbsp; maintains their composure after being cut off, quickly creating a safe following distance to manage the hazard.<\/li>\n\n\n\n<li><strong>Proactive awareness<\/strong>: A driver demonstrates exceptional hazard perception, whether reacting safely to unexpected obstacles like road debris and pedestrians, or promptly giving way to approaching emergency services<\/li>\n<\/ul>\n\n\n\n<p><br>The Motive Safety Team has two key objectives when they immediately review safety events and potential collisions:&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block xs-spacing\" style=\"min-height:initial;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial\"><\/div>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Remove false positives.<\/li>\n\n\n\n<li>Identify positive driving.<\/li>\n<\/ol>\n\n\n\n<p><br>With other solutions, safety managers have to spend time reviewing each video and tagging them for positive behaviours. But with Motive, this happens automatically to save time. Safety Managers can start coaching sessions by reinforcing positive driving behaviour, building driver trust and a stronger safety culture.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h6 class=\"wp-block-heading heading\" id=\"h-how-do-i-customise-safety-thresholds-to-meet-my-organisation-s-needs\">How do I customise safety thresholds to meet my organisation\u2019s needs?<\/h6>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>Motive\u2019s safety solution gives you granular control over safety event video capture, in-cab alerts, and Safety Scores. Tailor your safety programme to your company&#8217;s needs and decide which events to detect and at what thresholds.&nbsp;<\/p>\n\n\n\n<p><br>In the Motive Dashboard, select the behaviour you want to set a threshold for and adjust the slider. Take mobile phone usage as an example. You can set speed and duration thresholds for both capturing event video and sending the driver an in-cab alert.&nbsp;&nbsp;<\/p>\n\n\n\n<p><br>There are two ways Motive customers customise their safety programme to avoid being bombarded with safety videos or exposed to liability.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block xs-spacing\" style=\"min-height:initial;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial\"><\/div>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Alert drivers in-cab without capturing event video.&nbsp;<\/li>\n\n\n\n<li>Capture video only if drivers ignore in-cab alerts.&nbsp;<\/li>\n<\/ol>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h6 class=\"wp-block-heading heading\" id=\"h-how-can-i-use-the-safety-score-to-reward-drivers\">How can I use the Safety Score to reward drivers?<\/h6>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>The Motive Safety Score helps you show appreciation for drivers. It makes it easy to:&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block xs-spacing\" style=\"min-height:initial;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial\"><\/div>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Identify your fleet\u2019s top performers.&nbsp;<\/li>\n\n\n\n<li>Highlight excellent drivers with recognition or bonuses.<\/li>\n\n\n\n<li>Reward drivers who are consistently improving.&nbsp;<\/li>\n<\/ol>\n\n\n\n<p>There are two easy ways to include Safety Score in your incentive programme. To get recognition or a bonus, drivers need to do one of the following:<\/p>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block xs-spacing\" style=\"min-height:initial;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial\"><\/div>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Meet minimum score requirements&nbsp;<\/li>\n\n\n\n<li>Earn different rewards depending on where their score falls.<\/li>\n<\/ol>\n\n\n\n<p>You can layer on additional bonuses to encourage specific behaviours. For example, drivers can get rewarded if they meet a challenge of the month, like:&nbsp;<br><\/p>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block xs-spacing\" style=\"min-height:initial;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Have zero speeding violations<\/li>\n\n\n\n<li>Have zero mobile phone usage events<\/li>\n\n\n\n<li>Complete all coaching videos<\/li>\n<\/ul>\n\n\n\n<p>Drivers can also earn bigger rewards if they meet annual targets, like having zero preventable accidents or keeping a \u201cGood\u201d Safety Score for the entire year.&nbsp;<\/p>\n\n\n\n<p><br>Coaching isn&#8217;t just about safety incidents. You can also introduce rewards for high standards during roadside inspections, maintaining clean tachograph records, and consistently completing daily walkaround checks.<\/p>\n\n\n\n<p><br><strong>Bonus<\/strong>: Don\u2019t forget to recognise your top coaches. You can measure and track their progress with Motive\u2019s coaching reports.&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h6 class=\"wp-block-heading heading\" id=\"h-how-do-i-know-which-drivers-need-coaching\">How do I know which drivers need coaching?<\/h6>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>Motive makes it easy to focus on drivers who need coaching. The Coaching section of the Motive Dashboard displays drivers that need coaching based on their coachable events.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h6 class=\"wp-block-heading heading\" id=\"h-how-does-coaching-impact-fleet-productivity\">How does coaching impact fleet productivity?<\/h6>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>Coaching with Motive\u2019s Driver Safety Platform can have a massive effect on your fleet\u2019s overall efficiency. Fleets that use Motive spend 31% less time reviewing dash cam videos and coaching compared to legacy systems. This saves your business time and improves safety outcomes.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h6 class=\"wp-block-heading heading\" id=\"h-how-do-i-get-buy-in-from-drivers-on-coaching\">How do I get buy-in from drivers on coaching?<\/h6>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>When rolling out AI dash cams, take a coaching-first approach.&nbsp;<br><\/p>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block xs-spacing\" style=\"min-height:initial;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Recognise safe driving habits<\/strong>. Prepare clips that highlight driving and play them in the break room or in safety meetings to build drivers\u2019 confidence in dash cams. The Motive AI Dashcam identifies positive driving behaviours automatically, making it easy to reward drivers for responsible driving behaviour.&nbsp;<\/li>\n\n\n\n<li><strong>Track Safety Scores to celebrate and reward drivers<\/strong>. The Motive Safety Score shows when a driver\u2019s driving performance improves. When scores improve, give your drivers credit and reward them for a job safely done.&nbsp;<\/li>\n\n\n\n<li><strong>Create a structured coaching process<\/strong>. Clear guidelines for improvement help drivers feel supported, not penalised. Focus on progress instead of punishment to build a culture of safety.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h6 class=\"wp-block-heading heading\" id=\"h-how-can-motive-s-ai-dashcams-better-protect-my-fleet\">How can Motive\u2019s AI Dashcams better protect my fleet?<\/h6>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>Motive proactively protects your drivers and bottom line with <a href=\"https:\/\/gomotive.com\/en-gb\/products\/dashcam\/\" type=\"link\" id=\"https:\/\/gomotive.com\/en-gb\/products\/dashcam\/\">AI Dashcams<\/a>. HD footage improves visibility, expedites incident investigations, and exonerates drivers. Our video clips allow customers to see what happens both before and after the event is captured. Most video events default to 15 seconds. Customers tend to prefer this because they can see what happens both before and after the event is captured.&nbsp;&nbsp;<\/p>\n\n\n\n<p><br>Along with clear video footage, we help safety managers prioritise which drivers need coaching the most and provide personalised, timely feedback to drivers on critical unsafe behaviours. We also enable safety managers to maintain a record of coaching activity. Motive provides personalised, timely feedback to drivers on critical unsafe behaviours. We also enable safety managers to maintain a record of coaching activity. Our in-house safety team reviews events, so safety managers can prioritise the drivers that need coaching.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block custom-spacing\" style=\"min-height:140px;--md-section-height:140px;--sm-section-height:120px;--xs-section-height:120px\"><\/div>\n<\/section>\n\n\n\n<div class=\"wp-block-liteberg-conversion-module\"><div class=\"container\">\n<p class=\"eyebrow\">CONNECT WITH US<\/p>\n\n\n\n<h2 class=\"wp-block-heading heading\" id=\"h-unlock-the-potential-of-your-operations-with-motive\">Unlock the potential of your operations with Motive.<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Comply with industry rules and regulations.<\/li>\n\n\n\n<li>Improve visibility and automate operations.<\/li>\n\n\n\n<li>Identify risks and automate driver coaching.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-group cta-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<span class=\"wp-block-motive-button gradient-btn has-anchor-link has-full-width-on-mobile\" gated-pdf-link=\"\"><a href=\"https:\/\/gomotive.com\/en-gb\/get-in-touch\/?id=get-started&#038;btname=Get%20started&#038;btname=Get%20started\">Get started<\/a><\/span>\n\n\n\n<span class=\"wp-block-motive-button secondary-white-rounded has-anchor-link has-full-width-on-mobile\" gated-pdf-link=\"\"><a href=\"https:\/\/gomotive.com\/en-gb\/contact-sales\/\">Contact sales<\/a><\/span>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":129,"featured_media":0,"parent":85987,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"wp-custom-template-transparent-navigation-header-v2","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-92072","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Fleet Driver Coaching Software for HGV &amp; Commercial Fleets | Motive UK<\/title>\n<meta name=\"description\" content=\"Reduce collisions and improve driver behaviour across your HGV, LGV, and commercial vehicle fleet. AI-powered driver coaching built for UK fleet managers. Request a demo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gomotive.com\/en-gb\/wp-json\/wp\/v2\/pages\/92072\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Driver Coaching\" \/>\n<meta property=\"og:description\" content=\"Reduce collisions and improve driver behaviour across your HGV, LGV, and commercial vehicle fleet. AI-powered driver coaching built for UK fleet managers. 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