{"id":86785,"date":"2025-10-07T12:12:35","date_gmt":"2025-10-07T12:12:35","guid":{"rendered":"https:\/\/gomotive.com\/products\/features\/analytics-2\/"},"modified":"2026-04-21T22:54:25","modified_gmt":"2026-04-21T22:54:25","slug":"analytics","status":"publish","type":"page","link":"https:\/\/gomotive.com\/en-gb\/products\/features\/analytics\/","title":{"rendered":"Analytics"},"content":{"rendered":"\n<section class=\"wp-block-motive-section\" style=\"--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial;--desktop-margin-bottom:0;--desktop-margin-top:-64px;--tablet-margin-bottom:0;--tablet-margin-top:-64px;--mobile-margin-bottom:0;--mobile-margin-top:-64px;--z-index:1;has-parallex-effect:false\">\n<div class=\"wp-block-liteberg-two-column-hero-v1 product-hero-header has-desktop-background has-tablet-background has-mobile-background has-phoenix-black-background-color has-background\" style=\"background-image:url(https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/desktop-hero-analytics-2x.webp);background-position:40% 50%;background-repeat:no-repeat;background-size:cover;--tablet-bg:url(https:\/\/gomotive.com\/wp-content\/uploads\/2025\/10\/desktop-hero-analytics-2x.webp);--tablet-bg-position:38% 50%;--tablet-bg-repeat:no-repeat;--tablet-bg-size:cover;--mobile-bg:url(https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/mobile-hero-analytics-2x.webp);--mobile-bg-position:52% 50%;--mobile-bg-repeat:no-repeat;--mobile-bg-size:cover\">\n<div class=\"wp-block-group content-wrapper container is-horizontal is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-5e5b46d1 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group content-col col-12 col-sm-5 is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\">\n<h1 class=\"wp-block-liteberg-advanced-text eyebrow-style hero-eyebrow has-phoenix-gray-3-color has-text-color\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">FLEET ANALYTICS<\/h1>\n\n\n\n<h2 class=\"wp-block-heading heading has-phoenix-white-color has-text-color\" id=\"h-understand-what-s-really-happening-across-your-fleet\">Understand what\u2019s really happening across your fleet.<\/h2>\n\n\n\n<p class=\"paragraph has-phoenix-white-color has-text-color\">With all your data in one place, our AI-powered fleet analytics software gives you instant visibility into&nbsp;performance.<\/p>\n\n\n\n<div class=\"wp-block-group cta-group is-horizontal is-content-justification-flex-start is-layout-flex wp-block-group-is-layout-flex\">\n<span class=\"wp-block-motive-button gradient-btn has-anchor-link has-full-width-on-mobile cta-1\" gated-pdf-link=\"\"><a href=\"https:\/\/gomotive.com\/en-gb\/get-in-touch\/?id=get-started&#038;btname=Get+started\" type=\"link\" id=\"https:\/\/gomotive.com\/en-gb\/get-in-touch\/?id=get-started&amp;btname=Get+started\">Get started<\/a><\/span>\n\n\n\n<span class=\"wp-block-motive-button secondary-white-rounded has-anchor-link has-full-width-on-mobile cta-2\" gated-pdf-link=\"\"><a href=\"https:\/\/gomotive.com\/en-gb\/contact-sales\/\" type=\"link\" id=\"https:\/\/gomotive.com\/en-gb\/contact-sales\/\">Contact sales<\/a><\/span>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group form-media-col col-12 col-sm-6 is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\"><\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-motive-section has-background\" style=\"background-color:#f9f9f9;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial;border:0px solid #000;--desktop-margin-bottom:-60px;--desktop-margin-top:-60px;--tablet-margin-bottom:-60px;--tablet-margin-top:-60px;--mobile-margin-bottom:-40px;--mobile-margin-top:-40px;--z-index:2;has-parallex-effect:false;--border-radius-top-left:40px;--border-radius-top-right:40px;--border-radius-bottom-left:40px;--border-radius-bottom-right:40px\">\n<div class=\"wp-block-liteberg-spacing-block custom-spacing\" style=\"min-height:60px;--md-section-height:60px;--sm-section-height:60px;--xs-section-height:30px\"><\/div>\n\n\n\n<div class=\"wp-block-liteberg-content-and-list container\">\n<div class=\"wp-block-group content-list-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group content-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-liteberg-advanced-text h3-style heading\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Uncover insights in seconds, not weeks.<\/h3>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text body-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Quickly make sense of data to reveal trends, insights, and opportunities that help you make more informed decisions.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group list-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text eyebrow-style eyebrow\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">key benefits<\/p>\n\n\n\n<div class=\"wp-block-motive-list gradient-check-mark list\">\n<ul class=\"wp-block-list list\">\n<li class=\"has-phoenix-black-color has-text-color has-link-color wp-elements-d6b9db1f071a0636b1fc55d709a0563a\">Get a holistic view of fleet performance.<\/li>\n\n\n\n<li class=\"has-phoenix-black-color has-text-color has-link-color wp-elements-6a6e1945f4ee2ca1dc7808545092bcd1\">Drill into and analyse data, regardless of your<br>technical expertise.<\/li>\n\n\n\n<li class=\"has-phoenix-black-color has-text-color has-link-color wp-elements-8c51fa389339a263050b8a95eab9141e\">Reveal insights and trends before they become problems.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-steps-slider-module\"><div class=\"container\">\n<h2 class=\"wp-block-heading steps-module-heading\" id=\"h-all-your-data-one-clear-view\">All your data. One clear view.<\/h2>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text body-style steps-module-description\" style=\"--tabletTextAlignment:center;--mobileTextAlignment:center;--desktopTextAlignment:center\">Consolidate cross-platform data to get a complete view of your organisation. AI-powered answers make performance easy to understand, even if you have no technical expertise.<\/p>\n\n\n\n<div class=\"wp-block-group steps-slider-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group swiper-container media-slider is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group steps-slider-swiper-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-phoenix-blocks-media has-border-radius steps-slider-swiper-slide swiper-slide\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"821\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/all-of-your-data-1-2x.webp?w=640\" alt=\"report builder filtering safety events in motive analytics\" class=\"wp-image-89552\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/all-of-your-data-1-2x.webp 1344w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/all-of-your-data-1-2x.webp?resize=300,241 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/all-of-your-data-1-2x.webp?resize=768,616 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/all-of-your-data-1-2x.webp?resize=1024,821 1024w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/all-of-your-data-1-2x.webp?resize=1246,999 1246w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius steps-slider-swiper-slide swiper-slide\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"822\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/GPS-fleet-tracking-UK-1024Px-1-1.png?w=640\" alt=\"Weekly Safety Events by Type in Motive Analytics\" class=\"wp-image-86726\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/GPS-fleet-tracking-UK-1024Px-1-1.png 2048w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/GPS-fleet-tracking-UK-1024Px-1-1.png?resize=300,241 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/GPS-fleet-tracking-UK-1024Px-1-1.png?resize=768,617 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/GPS-fleet-tracking-UK-1024Px-1-1.png?resize=1024,822 1024w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/GPS-fleet-tracking-UK-1024Px-1-1.png?resize=1536,1233 1536w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/GPS-fleet-tracking-UK-1024Px-1-1.png?resize=1244,999 1244w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius steps-slider-swiper-slide swiper-slide\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"821\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Customise-your-findings.webp?w=640\" alt=\"customisable graphs for analytics findings\" class=\"wp-image-86790\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Customise-your-findings.webp 1344w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Customise-your-findings.webp?resize=300,241 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Customise-your-findings.webp?resize=768,616 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Customise-your-findings.webp?resize=1024,821 1024w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Customise-your-findings.webp?resize=1246,999 1246w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius steps-slider-swiper-slide swiper-slide\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"821\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Pin-your-dashboard.webp?w=640\" alt=\"pin graphs to dashboard - motive analytics\" class=\"wp-image-86795\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Pin-your-dashboard.webp 1344w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Pin-your-dashboard.webp?resize=300,241 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Pin-your-dashboard.webp?resize=768,616 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Pin-your-dashboard.webp?resize=1024,821 1024w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Pin-your-dashboard.webp?resize=1246,999 1246w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius steps-slider-swiper-slide swiper-slide\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"821\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Schedule-export-share.webp?w=640\" alt=\"scheduled email delivery of reporting - motive analytics\" class=\"wp-image-86798\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Schedule-export-share.webp 1344w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Schedule-export-share.webp?resize=300,241 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Schedule-export-share.webp?resize=768,616 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Schedule-export-share.webp?resize=1024,821 1024w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/Schedule-export-share.webp?resize=1246,999 1246w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-media has-border-radius steps-slider-swiper-slide swiper-slide\" style=\"transform:translateX(0)\">\n<div class=\"wp-block-phoenix-blocks-image-block\">\n<figure class=\"wp-block-image size-large desktop-image\"><img loading=\"lazy\" decoding=\"async\" height=\"821\" width=\"1024\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/UK_gps_fleet_tracking.webp?w=640\" alt=\"AI Answers\" class=\"wp-image-86802\" srcset=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/UK_gps_fleet_tracking.webp 1344w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/UK_gps_fleet_tracking.webp?resize=300,241 300w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/UK_gps_fleet_tracking.webp?resize=768,616 768w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/UK_gps_fleet_tracking.webp?resize=1024,821 1024w, https:\/\/gomotive.com\/wp-content\/uploads\/2026\/04\/UK_gps_fleet_tracking.webp?resize=1246,999 1246w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group swiper-container steps-slider is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group steps-slider-swiper-wrapper swiper-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group step steps-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group circle is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text body-style number\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">1<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-step-item\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Start building<\/h6>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Enter keywords to begin your analysis: location, safety event type, transaction category, and others.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group step steps-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group circle is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text body-style number\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">2<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-step-item\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">AI generates the ideal report<\/h6>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Our AI analyses your keywords and creates an easy-to-read visual: a map, area chart, pivot table, or other graphic.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group step steps-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group circle is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text body-style number\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">3<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-step-item\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Customise your findings<\/h6>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Want to see your data in a different way? Click to change the report type. You can also slice the data based on specific attributes.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group step steps-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group circle is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text body-style number\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">4<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-step-item\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Pin your dashboard to the homepage<\/h6>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Add dashboards to your homepage for easy access. Keep all important dashboards in one place.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group step steps-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group circle is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text body-style number\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">5<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-step-item\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Schedule, export and share<\/h6>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Set up reports to publish at specific times based on needs. Share reports and dashboards with other Motive users or external personnel.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group step steps-slider-swiper-slide swiper-slide is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group circle is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-liteberg-advanced-text body-style number\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">6<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-step-item\">\n<h6 class=\"wp-block-liteberg-advanced-text h6-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Ask AI to dive deeper<\/h6>\n\n\n\n<p class=\"wp-block-liteberg-advanced-text p-style description\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Use AI answers to ask questions and dig deep to uncover actionable&nbsp;insights.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-liteberg-media-and-text media-col-6 media-on-top-mobile\">\n<div class=\"wp-block-group container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group text-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"eyebrow independent-eyebrow\">DASHBOARDS<\/p>\n\n\n\n<h3 class=\"wp-block-liteberg-advanced-text h3-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Create custom dashboards to see operations clearly.<\/h3>\n\n\n\n<p class=\"description\">Get a complete view of performance in your customisable Analytics hub.<\/p>\n\n\n\n<div class=\"wp-block-motive-list media-list\">\n<ul class=\"wp-block-list list\">\n<li>Use flexible report-building tools.<\/li>\n\n\n\n<li>Consolidate data from across the Motive platform.<\/li>\n\n\n\n<li>Save time by tapping into the ready-to-use library of reports.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-liteberg-image media media-image\"><picture><img decoding=\"async\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/03\/improved-productivity-with-motive-card-spending-tools-UK-1024Px-1-1.png\" alt=\"improved productivity with motive card spending tools UK- 1024Px (1) (1)\" loading=\"lazy\" fetchpriority=\"auto\" width=\"2048\" height=\"1810\"\/><\/picture><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-media-and-text media-on-left media-col-6 media-on-top-mobile\">\n<div class=\"wp-block-group container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group text-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"eyebrow independent-eyebrow\">REPORTS<\/p>\n\n\n\n<h3 class=\"wp-block-liteberg-advanced-text h3-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Move from data to decision faster than ever.<\/h3>\n\n\n\n<p class=\"description\">Customise reports to suit your needs and reveal insights that help improve fleet performance.<\/p>\n\n\n\n<div class=\"wp-block-motive-list media-list\">\n<ul class=\"wp-block-list list\">\n<li>Filter reports and drill down into data with just a few clicks.<\/li>\n\n\n\n<li>See where to focus your efforts to improve safety, productivity, and profitability.<\/li>\n\n\n\n<li>Automate reporting to monitor issues and identify outliers.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-liteberg-image media media-image\"><picture><img decoding=\"async\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2026\/03\/reports-2x.webp\" alt=\"report creation page with specific fleet safety events in graph\" loading=\"lazy\" fetchpriority=\"auto\" width=\"1148\" height=\"1000\"\/><\/picture><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-media-and-text media-col-6 media-on-top-mobile\">\n<div class=\"wp-block-group container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group text-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"eyebrow independent-eyebrow\">AI answers<\/p>\n\n\n\n<h3 class=\"wp-block-liteberg-advanced-text h3-style title\" style=\"--tabletTextAlignment:left;--mobileTextAlignment:left;--desktopTextAlignment:left\">Ask simple questions, get powerful&nbsp;answers.<\/h3>\n\n\n\n<p class=\"description\">No jargon. No sifting through spreadsheets. Ask natural questions and get the answers you need. AI answers helps your data work for you, not against you.<\/p>\n\n\n\n<div class=\"wp-block-motive-list media-list\">\n<ul class=\"wp-block-list list\">\n<li>Motive\u2019s AI understands conversational questions and delivers real-time answers.<\/li>\n\n\n\n<li>Analyse data across the entire platform with intelligent, natural-language search.<\/li>\n\n\n\n<li>Go deeper with follow-up questions to drive informed&nbsp;decisions.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-liteberg-image media media-image\"><picture><img decoding=\"async\" src=\"https:\/\/gomotive.com\/wp-content\/uploads\/2025\/10\/ai-answers-2x.webp\" alt=\"ai answers agent screenshot in motive analytics\" loading=\"lazy\" fetchpriority=\"auto\" width=\"1148\" height=\"1000\"\/><\/picture><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block custom-spacing\" style=\"min-height:60px;--md-section-height:60px;--sm-section-height:60px;--xs-section-height:30px\"><\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-motive-section has-phoenix-gray-7-background-color has-background\" style=\"--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial;border:0px solid #000;--desktop-margin-bottom:-60px;--desktop-margin-top:;--tablet-margin-bottom:-60px;--tablet-margin-top:;--mobile-margin-bottom:-40px;--mobile-margin-top:;--z-index:1;has-parallex-effect:false;--border-radius-top-left:0;--border-radius-top-right:0;--border-radius-bottom-left:40px;--border-radius-bottom-right:40px\">\n<div class=\"wp-block-phoenix-blocks-spacer custom-spacing\" style=\"min-height:200px;--tablet-section-height:160px;--mobile-section-height:100px\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading container\" id=\"h-frequently-asked-questions\">Frequently asked questions<\/h2>\n\n\n\n<div class=\"wp-block-phoenix-blocks-spacer custom-spacing\" style=\"min-height:48px;--tablet-section-height:48px;--mobile-section-height:48px\"><\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-set faqs container\">\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h4 class=\"wp-block-heading heading\" id=\"h-what-is-motive-analytics\">What is Motive Analytics?<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>Motive Analytics is an AI-powered fleet analytics solution built directly into the Motive Dashboard. It allows organisations to create and customise dashboards and reports to understand business performance. Using natural language queries, it makes advanced data analysis accessible to everyone, regardless of technical skill.<br><\/p>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block xs-spacing\" style=\"min-height:initial;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial\"><\/div>\n\n\n\n<p>Users can consolidate data from across the Motive platform and unlock valuable business insights without needing a separate business intelligence tool.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h4 class=\"wp-block-heading heading\" id=\"h-how-does-motive-analytics-work\">How does Motive Analytics work?<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>Motive Analytics uses AI to interpret keyword searches or conversational questions and instantly generates the most effective visual report.<\/p>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block xs-spacing\" style=\"min-height:initial;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial\"><\/div>\n\n\n\n<p>You can customise, filter, and pin reports to dashboards, schedule reports for export, and easily share with teams or external partners in just a few clicks.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h4 class=\"wp-block-heading heading\" id=\"h-do-i-need-technical-expertise-or-coding-skills-to-use-motive-analytics\">Do I need technical expertise or coding skills to use Motive Analytics?<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>No technical expertise or coding skills are necessary. Motive Analytics is designed so anyone can analyse their fleet data by simply asking questions in natural ways or entering keywords and parameters. The AI handles the complexity, turning large datasets into easy-to-understand visualisations and actionable answers.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h4 class=\"wp-block-heading heading\" id=\"h-what-types-of-reports-and-visualisations-can-i-create-with-motive-analytics\">What types of reports and visualisations can I create with Motive Analytics?<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>You can build a wide variety of custom reports and visualisations, including:<\/p>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block xs-spacing\" style=\"min-height:initial;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial\"><\/div>\n\n\n\n<p>Bar charts<br>Pivot tables<br>Scatter charts<br>Heat maps<br>Line and column charts<br>Maps (geography)<\/p>\n\n\n\n<div class=\"wp-block-liteberg-spacing-block xs-spacing\" style=\"min-height:initial;--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial\"><\/div>\n\n\n\n<p>Motive Analytics includes flexible report-building tools, allowing you to slice, filter, and drill down into your data to suit your organisation\u2019s needs.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h4 class=\"wp-block-heading heading\" id=\"h-can-i-share-dashboards-and-reports-with-people-outside-my-organisation\">Can I share dashboards and reports with people outside my organisation?<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>Yes. In the future, Motive Analytics will let you schedule and export reports or share dashboards with both internal Motive users and external partners, making collaboration and information sharing simple and secure.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h4 class=\"wp-block-heading heading\" id=\"h-how-does-motive-analytics-help-improve-efficiency\">How does Motive Analytics help improve efficiency?<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>The platform rapidly surfaces performance trends and outliers, enabling fleets to quickly spot issues like safety risks or inefficiencies before they become larger problems. Automated reporting, AI-driven insights, and a unified data view empower faster, more proactive decision-making.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h4 class=\"wp-block-heading heading\" id=\"h-do-i-need-to-purchase-or-integrate-a-separate-business-intelligence-tool\">Do I need to purchase or integrate a separate business intelligence tool?<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>No. Motive Analytics is built directly into the Motive Platform, so there\u2019s no need for expensive or complex third-party analytics tools. Everything you need is available natively, reducing costs and learning curves.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h4 class=\"wp-block-heading heading\" id=\"h-which-industries-or-types-of-operations-can-benefit-from-motive-analytics\">Which industries or types of operations can benefit from Motive Analytics?<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>Motive Analytics is designed for any organisation that manages fleets or equipment. Its flexible design makes it valuable for logistics, field services, transportation, construction, and other industries.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h6 class=\"wp-block-heading heading\" id=\"h-how-quickly-can-i-get-actionable-insights-from-my-data\">How quickly can I get actionable insights from my data?<\/h6>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>You can generate, customise, and access insights in seconds. Motive Analytics drastically reduces the time spent building reports compared to traditional solutions, so users can make business decisions in real time.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-single-item\">\n<div class=\"wp-block-phoenix-blocks-accordion-header collapsed\">\n<h6 class=\"wp-block-heading heading\" id=\"h-what-sets-motive-analytics-apart-from-other-analytics-solutions\">What sets Motive Analytics apart from other analytics solutions?<\/h6>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-accordion-body collapse\">\n<p>Motive Analytics offers true AI-powered reporting and natural language interaction, all seamlessly integrated into the Motive Dashboard. Its accessibility, instant reporting, and powerful visualisation tools make it a unique fleet analytics solution when compared to both pre-built and third-party tools.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-phoenix-blocks-spacer custom-spacing\" style=\"min-height:140px;--tablet-section-height:100px;--mobile-section-height:70px\"><\/div>\n<\/section>\n\n\n\n<p><\/p>\n\n\n\n<section class=\"wp-block-motive-section\" style=\"--md-section-height:initial;--sm-section-height:initial;--xs-section-height:initial;--desktop-margin-bottom:-70px;--desktop-margin-top:-60px;--tablet-margin-bottom:-60px;--tablet-margin-top:-60px;--mobile-margin-bottom:-85px;--mobile-margin-top:-40px;--z-index:0;has-parallex-effect:false\">\n<div class=\"wp-block-liteberg-conversion-module\"><div class=\"container\">\n<p class=\"eyebrow\">CONNECT WITH US<\/p>\n\n\n\n<h2 class=\"wp-block-heading heading\" id=\"h-unlock-the-potential-of-your-operations-with-motive\">Unlock the potential of your operations with Motive.<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Comply with industry rules and regulations.<\/li>\n\n\n\n<li>Improve visibility and automate operations.<\/li>\n\n\n\n<li>Identify risks and automate driver coaching.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-group cta-wrapper is-layout-flow wp-block-group-is-layout-flow\">\n<span class=\"wp-block-motive-button gradient-btn has-anchor-link has-full-width-on-mobile\" gated-pdf-link=\"\"><a href=\"https:\/\/gomotive.com\/en-gb\/get-in-touch\/?id=get-started&#038;btname=Get%20started&#038;btname=Get%20started\" type=\"link\" id=\"https:\/\/gomotive.com\/en-gb\/get-in-touch\/?id=get-started&amp;btname=Get%20started&amp;btname=Get%20started\">Get started<\/a><\/span>\n\n\n\n<span class=\"wp-block-motive-button secondary-white-rounded has-anchor-link has-full-width-on-mobile\" gated-pdf-link=\"\"><a href=\"https:\/\/gomotive.com\/en-gb\/contact-sales\/\" type=\"link\" id=\"https:\/\/gomotive.com\/en-gb\/contact-sales\/\">Contact sales<\/a><\/span>\n<\/div>\n<\/div><\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":129,"featured_media":0,"parent":85987,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"wp-custom-template-transparent-navigation-header-v2","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-86785","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Fleet Analytics Software &amp; Fleet Data Analytics Management | Motive<\/title>\n<meta name=\"description\" content=\"Understand your data and transform your fleet operations with AI-powered fleet analytics from Motive.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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